We helped Lecturio with a precise roadmap for increasing rankings and CTR on their most valuable exam-related pages.
Lecturio is a leading global medical education platform, serving over 50,000 monthly visitors. The company offers high-quality learning resources for medical students preparing for critical exams like the USMLE, NCLEX, MCAT, and PANCE.
Lecturio engaged us to improve organic performance for their most competitive, high-conversion keywords—focused on exam-related landing pages that directly impact revenue and user acquisition.
We performed a full technical and on-page SEO audit to uncover hidden issues, improve crawlability, and identify optimisation opportunities across key exam-focused pages.
We analysed top competitors including UWorld, Amboss, Osmosis, and Simplenursing to assess content structure, keyword usage, and SERP features—pinpointing strategies that could be adapted and improved.
Our focus was on keywords ranking in positions 5–15—prime territory for quick wins. We identified where minor improvements could lead to significant boosts in CTR and ranking movement.
We delivered tailored recommendations to refine metadata, content hierarchy, and internal linking for high-impact transactional pages targeting USMLE, NCLEX, MCAT, and PANCE searches.
We provided guidance on improving click-through rates through richer SERP listings—using schema markup, compelling meta titles, and strategic content snippets to increase visibility.
You can now book a no-obligation call to chat about your project with Adrian. Just pick the best date and time.
We are not just digital marketers. We view our role as a partner in your journey to success.
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